"We renovate, not rebuild."
Well in this case, we rebuild. But only because we had to. I just like how the mayor from American Hustle put that.
While working on this place in Miami, I think it's important to remember we are "renovating" the past, instead of rewriting it. Taking the history of a location and honoring its story and culture. By celebrating it, not forgetting it. That includes what's already there, but also what's not. What used to be there matters too.
I think America is tired of brand new megaplex resort hotels that mean nothing but a credit card and syrup in their cocktails. I think people want to feel human again. Be reminded that humanity exists as it always has. This is just the next chapter, a new flame to ignite and glow on the beach.
See: The 1950's Restaurants of 22nd Street
